In 2020, China remained the world’s second-largest economy with a gross domestic product (GDP) of $14.7 trillion, following the United States with a $20.9 trillion GDP, and ahead of Japan with a $5 trillion GDP.
In 2020, China’s big data industry grew by almost 19 percent compared to the previous year, reaching a market size of 639 billion yuan(around 15 billion usd). According to the estimate, China’s big data industry was projected to exceed one trillion yuan by 2023. Entering China means that you will be exposing your brand to 1.4 billion people. There is a well known phrase expressing the uniqueness of Chinese Market. “Earning just $1 dollar from each Chinese people will make you a billionaire”. Yet, crossing the great wall is always challenging as they have their own market rules as well as unique marketing platforms.